Email marketing is dead? 3 Ways to Jumpstart your email marketing right now.

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Brian and Patrick discuss that email marketing isn’t actually dead.

Three Blunt Force Facts:

  1. Email addresses are ‘gold’: an email address gives you direct access to reach customers. Everyone needs an email address nowadays so it’s crucial to collect email addresses from your customers to build your list.
  2. You’re not that important: Don’t worry about emailing too frequently. Most businesses don’t email enough. You need to email regularly so customers think of you when ready to purchase.
  3. You can’t take unsubscribes personally: Some people unsubscribe due to inbox overload, not because they dislike you. Focus on providing value to subscribed customers.